“What is Bait And Switch Advertising?”

“Bait advertising,” more commonly referred to as a “bait and switch tactic,” is the action of a source attracting and- misleading an interested party through its presentation of a particular thing then, once the interested party grants attention to it, the “particular thing” is not available and an “alternate” is offered.

The bait & switch tactic has been a scam long before the advent of the internet Today, bait and switch is used as a scam technique by many unprofessional web promotional experts, especially when it comes to “Carbon Copy Pro.” (more…)